About Us

About Us

“The Earth Has Music for Those Who Listen” – George Santayana

Nature has given us everything we just need to recognize her gifts and dance on the rhythm of her cycle.If we do not recognize the rhythm of the earth and try to dance against the rhythm it disturbs ecological balance. This is exactly what had happened in the past three decades. Same was followed in the line of Colourant Industry which has caused huge damage to the environment.

Identified the problem and visualized the future of the Industry we AMA Herbal Laboratories Pvt Ltd started research and development on natural and herbal products and their commercialization. In 1996 we launched our first research product Extract Form of Natural Dyes.

Today, AMA Herbal Laboratories Private Limited is the leading manufacturer and exporter of extract form of natural dyes for textile industry and herbal products. We rely solely on environmental savvy practices and disseminate our message to the whole community at large “World Is Returning towards the Nature”. We are a part of nature’s family and promote people’s better life, better future and healthy living today, tomorrow and forever through our natural and herbal products.

We produce best natural eco friendly products from our own ongoing R&D programme. Make them user friendly and reasonably prized for the benefit of the people and humanity. Our In-House R&D is recognized by the Department of Scientific and Industrial Research (DSIR) part of Ministry of Science & Technology.

AMA Herbal products are exported to more than 32 countries across the world, including the USA, Europe and Asian Countries. Company’s turnover is increasing at a rate of 70-80% every year for the last three years in a row.

Certificates & Accolades:

AMA Herbal has number of Recognitions & Quality Standards Certificates from various government & non government organisations from India and abroad.

1) ISO: 9001-2008
2) GMP : Ministry of Health Government of India
3) DSIR : Ministry of Science & Technology Government of India
4) Department of AYUSH: Ministry of Health Government of India
5) Dubai Municipal Corporation Certificate
6) GOTS Version IV Certified Products
7) REACH: European Union
8) CRISIL Rated Company SME-3

Diversifications and Divisions of AMA Herbal :

Natural colours remain the first love of AMA Herbal. To use them optimally in different fields, the company has diversified into Natural Dyes for Textile, Natural Hair Colour as Bio Pharma Actives, Herbal Gulal : Best Out of Waste, Colour Powder for Sporting Events across the globe and further to Vegetal Wellness Clinic. Below find the names of the Diversifications and Divisions of AMA Herbal :

1) Natural Textile Dyes :
AMA specializes in extract form of natural dyes.These natural dyes have their application on cotton, wool and silk. Bio-Indigo® is the main research product in this segment and the denim industry is the biggest customer for this.
Certification: Our natural dyes are certified by Global Organic Textile Standard (GOTS) Version IV by Control Union of Netherlands.

2) Vegetal Bio Actives (Derma Division) :
AMA has developed World’s first PPD Free Hair Colour in dark colours. This is being marketed as Vegetal bio Colour. It was launched in the UAE in 2006, Vegetal is now a well established brand.
Certification: Vegetal Bio Colour is approved by the Dubai Municipality and SGS India Ltd.

3) Herbal Gulal Division:
Using left over colour of natural dyes from textile, the company developed the use of this colour in making Herbal Gulal. The product was made for use in the Indian market at the time of “Holi”, but got huge success in the international market of fun sporting events and races.
Certification: Our Gulal is certified by cosmetic standard of the European Union.

4) Vegetal Wellness Clinic:
Vegetal Wellness Clinic is a bridge between the people and the dermatologist, working towards the wellness of the whole community. Only the dermatologist’s guidance in choosing the right product according to skin type can result in a glowing and healthy skin. This is the aim of the Vegetal Wellness Clinic.

5) E- Commerce Division:
E- Commerce division of AMA is pretty much successful in making AMA products available in B2C market on PAN India network, successfully covered up Remote Areas of India, through the Website www.amaherbal.com and www.vegetalindia.com which are backed up by the state of the Art IT infrastructure and following IT best practices formed on ITIL Framework.

The Extra Mile: eMarket Place “WeBuyNatural.com”

Moving forward on the line of its vision to enable the world realizes and drives maximum benefits from Natural Products for a better & healthy life today , tomorrow and forever , AMA group brings an eMarket place named “WeBuyNatural.com” where end users can buy ultimate range of Natural and Organic products online. It will enable the consumers to bring in the benefits of Nature into their life without any compromise on Quality Standard and Services and also to beat the availability challenges.

Work Culture & Values:

AMA Herbal believes in building relationships and strengthening values. Our focus is on long term associations, not short term results. We work as a family for the growth of our organization. At the same time, the organization looks after the growth and development of every individual.

We believe in giving the customer the best product, best service and much more than what he even expects from us. More than customer retention, we believe in customer relations and customer delight.

AMA Herbal always follows sound business ethics-we deliver what we commit and this is our success mantra.

© AMA Herbal Laboratories Pvt. Ltd.